Bidroom |
It’s a subscription startup that runs the world’s first no-commission hotel booking platform. I was their PR Manager for Europe, North America, and MENA.
My copy pushed Bidroom into high-trafic media including WIRED UK, Techworld, Forbes, Skift, The Sun, and Vanity Fair Italia. During my time as a PR Manager, I secured over 1200 publications and social media entries in 10 countries. Our Marketing Manager and the CEO received from me a wide range of content that aimed to draw in another investment, get new hotel chains onboard, and to provide a steady flow of travelers to the website.
Type Startup: Software-as-a-Service, travel, and hospitality industries Goal Increasing Bidroom’s publicity to bring in new hotels, users, and investors Audience International from 14 countries (inc. US, UK, Poland): B2C (travelers) and B2B (hoteliers, investors, brand managers) Consulting Communication advisory for CEO, COO, Director of Marketing, Marketing Manager Copywriting Web copywriting, press releases, articles, guest blogging, marketing and sales emails, social media copy, ghostwriting for CEO and Board members Public Relations Creative direction, media networking, news distribution, publishing, media campaigns with parnters and agencies
Media: © Bidroom |
Bidroom
New travelers came in thousands from the media and content partnerships with Visa, Avis, and 8 other buddies.
Over 1200 media placements and mentions media posts amplified our message about deconstructing the commission-based business model other hotel platforms have in favor of a fairer deal for hoteliers and travelers.
Now, Bidroom has a growing community of over 250,000 travelers with 120,000 hotels avaialble in 128 countries.
The brand strives to secure another round of investment under a New Board of Directors of ex-Apollo hotel chain owners.